There is only one sure-fire way you will attract and keep the best clients. You must be the kind of CPA that others will like, trust, and want to do business with.

This unique webinar will show you exactly how to do this. The secret to creating trust with clients is to be accountable for what you say and what you do. Accountable people do four things consistently:

1. They keep their promises.

2. They consider the consequences of their actions.

3. They take responsibility for their mistakes.

4. They correct their mistakes and do their level best not to repeat them.

You will hear true, inspiring stories of the great things that can happen when leaders do these things. You'll also learn about the dire consequences of not doing them.

This is an ethics webinar that feels more like a business strategy presentation.

Field of Study: Communications and Marketing, Behavioral Ethics