Transform ESG from a compliance checklist into a competitive advantage by mastering the actionable metrics that align corporate responsibility with measurable financial growth.
As ESG reporting moves closer to mainstream financial and operational reporting, organisations are under growing pressure to demonstrate how sustainability strategy connects to measurable business performance. Yet many businesses still struggle to translate ESG ambitions into meaningful KPIs that support strategic decision-making rather than simply satisfy reporting expectations.
This session explores ESG from a performance measurement perspective, focusing on how organisations can develop practical KPIs that align sustainability goals with operational outcomes, value creation, and long-term strategy.
Participants will gain practical insight into converting strategy into measurable indicators, identifying material ESG metrics, improving reporting quality, and understanding whether SMEs should proactively prepare for evolving ESG expectations before legislation requires it. The session also explores how management can support more effective value reporting and avoid common KPI design failures that weaken strategic decision-making.
Senior Lecturer in Accounting | University of Northampton
Karen Mustard is a Senior Lecturer in Accounting in the Faculty of Business and Law at the University of Northampton. She is a qualified Chartered Management Accountant with expertise in management accounting, accounting education, and strategy. Karen teaches undergraduate accounting programmes and is committed to developing students' professional skills through applied, industry-focused learning and employability initiatives.
